Michigan Now Requires ACTFL Tests for Teacher Credentialing

Language Testing International (LTI) is pleased to announce that Michigan is now the 26th state requiring ACTFL tests for Teacher Credentialing.  We have moved steadily forward, adding OPIc and ProFluent+ to many states that have previously only accepted the OPI. Additionally, we are continually adding new states to our growing list overall.

The addition of Michigan means that the state will now require OPI or OPIc to meet the oral proficiency requirement for World Language Educators. More, importantly, it is one of 16 (of those 26) states that requires our tests for ALL languages.

Now that we are past the mid-point of states that require ACTFL tests, we will continue the effort and seek to land the 27th state and beyond in the coming year.

Lisa March is a bilingual Marketing and Sales Executive. She works closely with LTI on strategic partnerships, business development and marketing. Her efforts help LTI scale the use and implementation of language assessments in schools, institutions, corporations and government agencies.

Talking Toys: Helping or Hurting Young Language Learners?

A new and very interesting study in JAMA Pediatrics discovered that toys marketed as language promoters don’t prove to be so in most cases. In fact, the study found that these toys in fact, hindered the language learning process in young children.

Professor Anna Sosa, of Northern Arizona University, led the study and provided participating families three different types of toys: books, traditional toys like stacking blocks and a shape sorter, and electronic toys.

We had a talking farm — animal names and things,” Sosa says of the electronic toys. “We had a baby cellphone. And we had a baby laptop. So you actually open the cover and start pushing buttons, and it tells you things.”
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Lisa March is a bilingual Marketing and Sales Executive. She works closely with LTI on strategic partnerships, business development and marketing. Her efforts help LTI scale the use and implementation of language assessments in schools, institutions, corporations and government agencies.

Happier Holidays For Multilingual Businesses

During the holiday season many retailers, both at the store-level and online, find that communicating with customers in their native language to be a challenge. Selecting which languages communicate in for both employees and website retailers, should reflect your product’s market opportunities and long-term goals. Using backend technologies like geolocation or tracking of billing addresses help identify the origin of your consumer and determine their language preferences.

For merchants seeking to penetrate new international online markets, there are 13 languages that can unlock nearly 90% of online business opportunities. They include English, Chinese, Japanese, Spanish, German, French, Korean, Portuguese, Italian, Russian, Dutch, Arabic and Swedish.
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Lisa March is a bilingual Marketing and Sales Executive. She works closely with LTI on strategic partnerships, business development and marketing. Her efforts help LTI scale the use and implementation of language assessments in schools, institutions, corporations and government agencies.